Interview with Thomas Wanke, Managing Director Adler-Modemärkte
Whether it’s Payback, Ikea Family or Bahncard – there is no ideal customer card. A conclusion, Stiftung Warentest (the German equivalent of “Consumer Reports“) arrived at in August. They investigated how big the average financial benefit is and how customers can collect discounts or points. From a total of 25 providers, the testers liked the customer card of fashion chain store Adler best.