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EuroShop’s visitors and exhibitors benefited from location based services


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Messe Düsseldorf provided a broad spectrum of information with the help of location-based services at EuroShop 2017. Many visitors took advantage of the current EuroShop app and received current news on their smartphones. Exhibitors recognized this possibility too and used it to benefit their booth performance. The result was positive on both sides - as you can read in our article.

Read also in the newsletter how artificial intelligence assists in retail replenishment and price optimization.

Have fun reading

Your team of EuroCIS
www.eurocis.com
EuroShop: successful use of GPS and beacons
Artificial intelligence in retail
Retail technology news
Newsletter Service

EuroShop interactive: Successful use of GPS and beacons

EuroShop connects the retail sector with location-based services

Photo: exhibitor using info touchpoint that is equipped with beacons; copyright: Messe Düsseldorf
The retail industry is more mobile than ever before. That was also evident during this year’s EuroShop: 12,000 visitors took advantage of the current EuroShop app. It allowed them to use location-based services, which not only genuinely benefitted them but also the exhibitors.
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Electricals retailer AO.com named Best UK Retailer

GlobalData’s 2017 Customer Satisfaction Awards

AO.com, John Lewis and Marks & Spencer dominated proceedings at GlobalData’s 2017 Customer Satisfaction Awards, held on 27 April at The Royal Horseguards Hotel, London.
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Report on omni-channel retail market

The report titled "Global Omni-channel Retail Market: Size, Trends & Forecasts (2017-2021)", provides an in-depth analysis of the global addressable omni-channel retail market by value. The report also gives an insight of the global omni-channel retail market by products, and by region, etc.
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UK retail customer experience failing to improve

Despite 93 percent of consumers revealing they are more likely to buy if they receive a positive customer experience, UK retailers are struggling to deliver adequate, consistent service new research suggests. Companies were unable to answer 46 percent of customer queries received on email, the web, Twitter and Facebook, with only 7.5 percent responding on all four channels.
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Buying Bitcoin a lot easier with credit cards

Users on the leading digital and cryptocurrency exchange platform Paybis can now buy Bitcoin instantly with their credit card. The new feature makes Paybis one among the few platforms that offer such an option.
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Retail replenishment and price optimization: Machine Learning solutions for retail

… and what the retail industry has learned from particle physics

Graphic: face with numbers around it; copyright: panthermedia.net/agsandrew
In the old days, it entailed gut-level decisions. Meanwhile, artificial intelligence and algorithms assist with replenishment and price optimization today. Dunja Riehemann, Director of Marketing at Blue Yonder explains why retailers can benefit from machine learning solutions.
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EuroCIS@Social Media

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Whether moving image or short messages - get background information of the trade fair and news from the industry in our social media channels.
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Next EuroCIS will take place from 27th February - 1st March 2018 in Düsseldorf.

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Partner of Messe Düsseldorf:
Portal editorial team: beta-web GmbH/ iXtenso.com
Newspartner: EHI, beta-web GmbH/ iXtenso.com
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Legal disclaimer

Messe Düsseldorf GmbH
Messeplatz, Stockumer Kirchstr. 61
40474 Düsseldorf, Germany

Phone: +49 (0)211 / 4560-01
Fax: +49 (0)211 / 4560-668
www.messe-duesseldorf.de
info@messe-duesseldorf.de

County Court Düsseldorf HRB 63

Board of Managing Directors: Werner M. Dornscheidt (Chairman), Hans Werner Reinhard, Joachim Schäfer, Bernhard Stempfle

Chairman of Supervisory Board: Mayor Thomas Geisel

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