In-store tracking: customer buying behavior analysis ever more precise

… but keep it anonymous and compliant with data protection legislation

At what times do guests visit the store and how do they behave? And how does this impact sales? Retailers have to address these issues to optimize the brick-and-mortar shopping experience. To do this, retailers have access to a wide range of technologies on the market that measure customer football and consumer behavior.

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Retail Technology News

Bluetooth Beacons Market Analysis 2014-2025
The global bluetooth beacon market size is expected to reach USD 58.7 billion by 2025, according to a new report by Grand View Research, Inc.
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Focus on new ways of shopping keeps biggest retailers big
The nation’s largest retailers have held onto their top spots by focusing on value and embracing new ways consumers are shopping, according to the annual Top 100 Retailers list released today by the National Retail Federation’s Stores Magazine and Kantar Retail.
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100 Top Supply Chain Projects for 2017
PINC has been nominated by Supply & Demand Chain Executive magazine, the executive's user manual for successful supply and demand chain transformation, as a recipient of an SDCE 100 Award for 2017.
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Smart Payment Association: market monitoring activities and data
The Smart Payment Association (SPA), the trade body of the smart payments industry, announced the launch of two new Market Monitoring Advisory Councils. For the first time, this will make it possible for non-SPA member organizations, operating in the wider payment ecosystem, to participate in the payment market monitoring activities of the SPA.
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Global online baby products retailing market 2017-2021
The retailing of different types of baby products through online or e-commerce is considered as online baby products retailing.
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Growing popularity of cashless transactions is likely to drive the POS market
Increased usage of debit and credit cards, introduction of mobile payment systems with loyalty programs and emergence of EMV-compliant terminals are among the major factors that are driving the global POS market.
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India: B2C E-Commerce growth rate through 2021
The new report "India B2C E-Commerce Market 2017" focuses on India’s E-Commerce and highlights new findings such as that out of the leading Asian online retail markets, India is expected to have the strongest growth rate through 2021.
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Vantiv's triPOS Mobile named winner of 11th Annual Pay Award
Paybefore has selected Vantiv's triPOS Mobile for the best M-POS Solution category at its 11th annual Pay Awards competition.
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IAB clarifies processes for automated digital advertising
Intention is to improve communication and understanding among buyers, sellers & technology vendors.
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Global market study on gift cards
Introduction of lottery retail gift cards is the newest trend in the North America gift card market.
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Retail replenishment and price optimization: Machine Learning solutions for retail

… and what the retail industry has learned from particle physics

In the old days, it entailed gut-level decisions. Meanwhile, artificial intelligence and algorithms assist with replenishment and price optimization today. Dunja Riehemann, Director of Marketing at Blue Yonder, which collaborates with retailers such as Bonprix, Otto, dm, and Morrisons, explains why retailers can benefit from machine learning solution.

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