Visitor Newsletter of EuroCIS | View in browser | Deutsch | Print

In-store tracking: analyzing customers' behavior

The retailer who knows everything about his customers in the store has the power to influence his future activities for sales promotion. Therefore, he needs the right technologies for in-store tracking and the knowledge how to use the gathered information to optimize his strategies.

Read more about it in the current newsletter!

Have fun reading

Your team of EuroCIS
www.eurocis.com

	In-store tracking
	Value added tax breaks for online retailers in the EU
	Weber Original Stores
	Retail Technology News
	Newsletter Service

In-store tracking: customer buying behavior analysis ever more precise

… but keep it anonymous and compliant with data protection legislation

Photo: video cam observes customer frequenzy in a shopping center; copyright: panthermedia.net/wdnet

At what times do guests visit the store and how do they behave? And how does this impact sales? Retailers have to address these issues to optimize the brick-and-mortar shopping experience. To do this, retailers have access to a wide range of technologies on the market that measure customer football and consumer behavior.

To the article

To top

Value added tax breaks for online retailers in the EU

The European Commission proposes an expansion of the MOSS Scheme to physical products and an additional simplification of cross-border trade.

Photo: desk with calculator and receipts ; copyright: panthermedie.net/AndreyPopov

To top

The smell of barbecue is in the air

Weber Original Stores provide all customers with a personalized grilling experience

Photo: Philipp Nottekämper; copyright: ppm gmbh

Philipp Nottekämper from ppm planung + projekt management knows how to implement instore experience perfectly. His team was in charge of the new design and concept of the Weber Original Stores.

To the interview

To top

EuroCIS@Social Media

Whether moving image or short messages - get background information of the trade fair and news from the industry in our social media channels.

Keep in touch!

To get in contact with us, please mail to redaktion@EuroCIS.com

Please recommend us and send this newsletter to your friends/colleagues

Next EuroCIS will take place from 27th February - 1st March 2018 in Düsseldorf.

Insert date into iCal
Insert date into Outlook calendar

Partner of Messe Düsseldorf:
Portal editorial team: beta-web GmbH/ iXtenso.com
Newspartner: EHI, beta-web GmbH/ iXtenso.com

To top

Legal disclaimer

Messe Düsseldorf GmbH
Messeplatz, Stockumer Kirchstr. 61
40474 Düsseldorf, Germany

Phone: +49 211 4560-01
Fax: +49 211 4560-668
www.messe-duesseldorf.de
info@messe-duesseldorf.de

County Court Düsseldorf HRB 63

Board of Managing Directors: Wolfram N. Diener (Chairman), Bernhard J. Stempfle, Erhard Wienkamp

Chairman of Supervisory Board: Mayor Dr. Stephan Keller

Messe Düsseldorf GmbH processes personal data relating to you. You can find more information - also on your rights - in the privacy policy of Messe Düsseldorf GmbH available at www.messe-duesseldorf.de/privacy. In principle, i.e. subject to legal restrictions, you may at any time object to the processing of your personal data either on the aforementioned website, via e-mail to privacy@messe-duesseldorf.de or via postal mail to Messe Düsseldorf GmbH, G2-RV, PF 101006, 40001 Düsseldorf, Germany.

Should you no longer wish to receive our newsletter, please click here.