Experience the leading trade fair for retail technology live
Exclusive insights, the latest solutions and case studies - all this can be found here!
Visions of Retail: Prof. Benoit, University of Surrey
How technologies will drive retail
Visitor's Corner: Stefan Ziegler, Coca Cola European Partners Germany
Recording out-of-stock situations in real time
Visitor's Corner: Rikus Kolster, Lekkerland
... about the lively discussions at EuroCIS 2018
Visions of Retail: Michael Mette, IKEA
Digitization creates new needs in furniture trade
Visions of Retail: Jens Siebenhaar, REWE
Interview with REWE Systems GmbH
Visitor's Corner: Torsten Sydow, Mars GmbH
... about his impressions of EuroCIS 2018
Success is no coincidence: Business Analytics in retail
Collecting them is one thing, analyzing and using them constructively is another. Customer behavior data is worth its weight in gold. They make it possible to address customers personally, optimise prices and carry out forward-looking analyses. And there is also the artificial intelligence ...
Make it easy: Optimizing the checkout process
Of contactless and mobil payment
In the rickshaw with ... Maik Althoff, Honeywell
Processing online orders efficiently via headset
In the rickshaw with ... João Rodrigues, youbeep
Invisible payment technologies
Robotics and virtual systems for brick-and-mortar retail
They need to be interactive and autonomous
Exhibitor interviews 2018
POPAI D-A-CH Award
Displays for POP are gettinger more and more digital
This year, the eighth POPAI D-A-CH Awards ("Point of Purchase Advertising International") will be awarded. The prize honors materials and promotions for the POP. At EuroCIS in hall 10 (booth F42-G42) the entries are already exhibited. We took a look at the promotion displays for the retail area and compiled a special selection here for you.
Robots do have the potential to improve shopping experience
Let's get mobile at EuroCIS!
Flexible, functional and efficient mobile solutions
EuroCIS - Social Wall
Psychographic targeting: fostering a personalized online customer approach
Interview with Professor Joost van Treeck, Consumer Psychologist at the University of Applied Sciences Fresenius in Hamburg
Target audiences are generally identified by sociodemographic factors such as age, gender, family status or place of residence. Psychographics broadens the previously applied segmentation and adds two dimensions: the personality and behavior of the consumer. The goal is to deliver targeted and personalized online advertising. That’s why the era of irrelevant banners might soon be over.