Welcome to our press area. In this section you will find everything you need as a journalist for your reporting on EuroCIS. This includes materials such as press releases, press photos and multimedia content, as well as press services and practical information on visiting EuroCIS.
Retail media proved one of the high-flyer categories on the advertising market last year. The reasons are the dwindling data available for digital advertising and the turn-key infrastructure now accessible for retail media. But while market entry may seem easy, it can prove complex in practice.