The road to multichannel commerce

Competent employees are essential

Photo: Wilfried Malcher; © HDE Handelsverband Deutschland

“The new Bachelor in Retail Management degree specifically addresses the multichannel commerce requirements,“ says Wilfried Malcher, Managing Director of the German Retail Association HDE.


Photo: Marlene Lohmann; copyright: EHI Retail Institute

“The master’s degree program with its specific focus on retail and the combination of practical and theoretical experiences is unique in the German-speaking realm,” says Marlene Lohmann, EHI Retail Institute Foundation Board Member.