adidas in London: A flagship store in the digital age

Image: shoe in an octagonal shelf; copyright:örs


The shoe is the star. The hip sneakers in London’s adidas store are downright being celebrated


Image: transparent display that shows a movie clip; copyright:örs


Image:touchscreen for customers feedback; copyright:örs


Trend: Industrial-Chic

Image: steps, each one showcasing a single shoe; copyright:örs


No stress here – lingering is welcome