13.06.2024
“We are excited about how fast and easy the implementation was. Our market immediately appears much more professional and valuable. Furthermore, the price tags save us a lot of time and personnel when it comes to price changes,” says director Alexander Zach. All important unit, package, and bulk price information is displayed dynamically on the respective price tags. Further details such as deposits, recycling, and one-time use are depicted depending on the product group, ensuring compliance with labeling requirements. Currently, Chroma 29 is being used in the store.
One of the main reasons for implementing electronic labeling was the continuous, automatic integration via “diKasse,” the leading cash register software in the beverage retail sector. This integration is seamless thanks to the standardized interface between Delfi and DiComputer’s cash register software. Offers are automatically updated overnight, eliminating the need for time-consuming manual handling by employees during working hours at the shelves.
The BreeceGo app from Delfi Technologies makes it easy for employees at Flack’s GetränkeFeinkost Vinothek to manage their digital price tags. The app allows the retailer to connect products directly to the signs in front of each respective product and also modify the layout of the signs. “Our staff is excited about the user-friendly operation of the digital pricing. Even new products are uploaded into the pricing system via our existing work smartphones,” says Alexander Zach. This enhances customer service competence, reflected in the large number of regular customers.
The antennas from Delfi Technologies communicate with the digital price tags, ensuring that all prices and product information are always up-to-date. These antennas are robust and easy to install. Moreover, they guarantee stable and reliable communication with a high range—up to 5000 m² per antenna. For the sales area of 250 m² in Radebeul, only one antenna is needed.