Start-up hub 02/20/2019

Hall 10 / Stand D04/E03




11:00-11:05 am


Berlin Valley

11:05-11:15 am

Developing the best POS or: How to make sales personnel and end customers happy (in German)

  • Using state-of-the-art technology
  • Creating a software with a wide range of functionalities
  • Easy to use front-end for POS
  • Good network of partners / attractive partner solutions

Travis Beltrametti, CEO, Sequens IT GmbH, Arcavis

Photo: Travis Beltrametti

11:15-11:25 am

Software defined infrastructure for retail (in German)

  • Software defined WAN / LAN / WIFI – the revolution for cross-location corporate networks
  • Building the foundations to be fit for tomorrow´s retail
  • Focusing on your core business with managed services

Sven Launspach, CEO & Founder, KAEMI GmbH

Photo: Sven Launspach

11:25-11:35 am

Drive promotional effectiveness with innovative POSM

  • Quick review of current market realities
  • Key challenges of promo effectiveness improvement
  • How digital innovation & IOT can help
  • Digital Display from ITS. Real case study

Roman Voronetskyi, Co-Owner, ITS LLC

Photo: Roman Voronetskyi

11:35-11:50 am

Greater efficiency, lower costs, less risk - Direct-to-consumer rethought (in German)

  • SCALERION is a cloud supported direct sales platform empowering manufacturers and distributors to connect with retailers and to activate those POS as real-life marketplaces promoting and selling products through samples on their behalf

Thomas Wetzlar, Founder & CEO, SCALERION by Nodis Trade Solutions GmbH

Photo: Thomas Wetzlar

11:50-12:05 pm

Flexible retail - A new understanding of retail space! (in German)

  • Connecting the online presence with the offline sales floor
  • Implementation of contemporary retail concepts (pop up stores)
  • Retail Space – from shelves to the store
  • Quick and flexible booking of retail spaces

Johannes Hauswald, CEO, Brick Spaces GmbH

Photo: Johannes Hauswald

12:05-12:15 pm


  • Scalerion, Brick Spaces

12:15-12:25 pm

TORY – shelf-compliance and stocktaking with mobile robots (in German)

  • Possibilities and benefits of mobile robots instore
  • Mapping and product localization
  • Stocktaking based on RFID

Dr. Andreas Bley, CEO, MetraLabs GmbH

Photo: Dr. Andreas Bley

12:25-12:35 pm

Artificial intelligence use case retail: Increase margin through intelligent price discounting (in German)

  • How to cut cost by optimizing rebate management processes:
  • Early hints for potential remainder of stock (product level)
  • System-based proposal for point of time and amount of ideal rebates

Simon Eichinger, Managing Director, SimCog Technologies GmbH

Photo: Simon Eichinger

12:35-12:45 pm

Investment case: automization and digitalization of price labeling (in German)

  • ESL investment – ROI calculation
  • Value add
  • Dynamic Pricing – Panther Pricing

Nils Streitbürger, CEO & Founder, Panther Solutions GmbH

Photo: Nils Streitbürger

12:45-2:00 pm


2:00-2:10 pm

From fully automated reality!

  • Overview of retail technologies
  • Retailers' needs in the near future
  • How indoor location technology can support retailers in daily strategic decisions

Marta Casarotto, Marketing & Sales, Thinkinside srl

Photo: Marta Casarotto

2:10-2:20 pm

Improve sales through checkout-IoT (in German)

  • Reduce checkout-queues
  • Reduce anti-theft in self-checkout
  • Target offline customer

Alexander Schneider, CEO, rapitag GmbH

Photo: Alexander Schneider

2:20-2:35 pm

Digitize your store

  • Digitize brick-and-mortar stores
  • Shopping in physical stores can be more comfortable, personalized and digital
  • Solution offers one-foot accuracy, enabling shopper navigation and personalized messaging services, support for more efficient in-store online shopping fulfillment, and granular
  • Analytics data helping pinpoint shopper behavior

Yaron Shavit, Founder & CEO, IntraPosition Ltd.

Photo: Yaron Shavit

2:35-2:50 pm

The New Era of Mass Customization (in German)

  • How to leverage personal 3D body avatars for size recommendation and virtual try-on of 3D clothing in a virtual dressing room, online

René Stampfl, Marketing & Sales, Fision AG

Photo: René Stampfl

2:50-3:05 pm

Proximity DMP – Get more out of every customer visit (in German)

  • Proximity technologies
  • Customer connectivity
  • Proximity content
  • Measuring attribution

Marco Bernal, Business Development Manager, Beaconinside GmbH

Photo: Marco Bernal

3:05-3:20 pm

Learn from success - Reference cases for mobile market success (in German)

  • Build38 will secure over 130m devices in 2019 helping top companies worldwide to win in the digital age and the mobile market
  • Three reference cases illustrate problem, solution and our value: platform, identity & loyalty, retailer

Tillmann Gmelin, CEO & Co-Founder, Build38 GmbH

Photo: Tillmann Gmelin

3:20-3:30 pm

Wrap up of day 2

Berlin Valley

3:30 pm


Further events at Start-up hub